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Here are a few of my final raincoat print designs and some trend book pages to show what my finished project looks like. I called the trend book, 'lighten up,' and chose to use really simple linear illustrations to show how they would look and created a few flats on illustrator.
When creating these prints I had trouble trying to decide on my target audience as I felt as though there's nothing really similar out there at the moment. Maybe something expensive for example only a few pieces being made for exclusive sale in somewhere like Selfridges, or mass production of cheap, 'mac-in-a-sac' type of thing that could be sold at festivals.